LR — Collection Lookbook

CREATIVE DIRECTION
COPYWRITING
COLLATERAL DESIGN

Created as a solution for clients whose deadlines pose a challenge for traditional, bespoke product design, the LR Paris Collection features an ever-expanding selection of products with streamlined customization options, set price points and established turnaround times. To present the Collection’s wide range of product offerings in a client-friendly format, a visual lookbook was conceived. Serving both as a marketing tool for prospective clients and as a sales leave behind, clean graphics, layout, and typography allow the reader to easily navigate and discover the contents of the Collection.